Microsoft has announced that users looking for images via its Live Search engine can now refine results based on particular pictures.
Writing on the Live Search blog, Henry Hall and Jason Xia of Microsoft explained that while a search for Muhammad Ali would bring up portraits and action shots showing the boxer at different ages, a user looking for photos of Ali's defeat of Sonny Liston can hover the cursor over a picture of this event and choose an option to show similar images.
This will then bring up an image results page with pictures related to the original photo. The new enhancement may mean that marketers will need to refine their search engine optimisation strategies to ensure their pictures can be linked to other relevant images.
"With Live Search, you can now use images, rather than additional keyword queries, to refine a search and discover more content," Mr Hall and Mr Xia said.
Live Search also recently launched a new feature for its cashback service that lets users receive their cash instantly for certain purchases.
Read More...
Showing posts with label live search. Show all posts
Showing posts with label live search. Show all posts
Tuesday, December 2, 2008
Wednesday, November 26, 2008
Kumo: The New Name Of Microsoft Live Search?
Microsoft expected to rebrand Live.com to Kumo.com
According to various rumors and reports, Microsoft’s search engine, known as Live Search will be rebranded as Kumo, as early as next year.
Apparently, the new name was already transferred from registrar to Microsoft and now Kumo.com points to a Microsoft’s internal test site.
Earlier this year during the Search Marketing Expo conference, Kevin Johnson, president of Microsoft's platforms and services division, hinted about a possible change of the company’s “Live” brand.
In Johnson’s opinion having multiple identities for the same online services such as MSN Hotmail and Windows Live Hotmail or Windows Live Messenger and MSN Messenger is confusing for the users.
In addition, Johnson explained that a brand “fix” is needed as Microsoft decided to drop its bid for Yahoo and improve its Live Search engine.
However, it remains to be seen if Kumo will be the new name of Mcirosoft’s search engine or if the compaby is trying to create just another service.
Kumo means in Japanese “cloud” and some reports are pointing out that maybe it could be related to Microsoft’s cloud computing initiative.
Launched in 2005, Live Search, Microsoft’s effort to catch up with the web giant Google, had replaced MSN Search in 2006. Despite the company’s efforts, Live Search acquired only 11 percent of the search market, far behind its main competitor, Google.
Read More..
According to various rumors and reports, Microsoft’s search engine, known as Live Search will be rebranded as Kumo, as early as next year.
Apparently, the new name was already transferred from registrar to Microsoft and now Kumo.com points to a Microsoft’s internal test site.
Earlier this year during the Search Marketing Expo conference, Kevin Johnson, president of Microsoft's platforms and services division, hinted about a possible change of the company’s “Live” brand.
In Johnson’s opinion having multiple identities for the same online services such as MSN Hotmail and Windows Live Hotmail or Windows Live Messenger and MSN Messenger is confusing for the users.
In addition, Johnson explained that a brand “fix” is needed as Microsoft decided to drop its bid for Yahoo and improve its Live Search engine.
However, it remains to be seen if Kumo will be the new name of Mcirosoft’s search engine or if the compaby is trying to create just another service.
Kumo means in Japanese “cloud” and some reports are pointing out that maybe it could be related to Microsoft’s cloud computing initiative.
Launched in 2005, Live Search, Microsoft’s effort to catch up with the web giant Google, had replaced MSN Search in 2006. Despite the company’s efforts, Live Search acquired only 11 percent of the search market, far behind its main competitor, Google.
Read More..
Subscribe to:
Posts (Atom)