Search engine optimization is more than just a trend nowadays. It is used and applied by almost all sites on the internet that aim to make money and reach online popularity. Among the many strategies of optimizing a web site, s engine friendly web design is one of the topmost priorities.
The impact of the design of the site on search engine robotic crawlers or spiders can help raise the ranking of the site. This is where search engine friendly web design comes in. There are many ways to make the web site more attractive to robotic visitors and human visitors alike. Actually, spiders and crawlers from search engines do not mind the overall aesthetic value of the site. All these robotic crawlers need is the information it can get from the site. The tricky part is how to put relevant information in the site in order for the crawlers to properly index the site due to its relevance.
There has to be consideration for ease of getting around the website, being appealing to a wide range of visitors and finding the right place for the website. Making a basic, visually appealing site is easy with the many technology advances available today, the problem with these advances are that they are sometimes quite tricky to use thus making your website difficult to navigate in. Search engine friendly web design should be easy to use and friendly to both human and robotic browsers.
Easy navigational access can be done by making the pages of the site easy to navigate to and having easy to understand and use button or labels to click on. The pictures and images on your search engine friendly web design should be just the right size and scale to enable users to see them promptly after clicking instead of taking a very long time to download . Waiting for images and other graphics to load can be off putting for most visitors and will eventually lead them to another site which is more optimized and easy to view. Even spiders and crawlers will give up on a site which is not easy to navigate and get into.